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Job offer description

We are seeking an experienced and enthusiastic DACH Marketing Manager in our new office in Berlin. We view you not only as a senior manager but mainly as a strategist who works in tandem with the chief executive officer and other business leaders to determine how to best use their talent-base to create new products and services, as well as encourage new strategies.



This key position will work as part of the Global Marketing team in conjunction with country and sales leaders to establish, implement and improve existing and new online advertising initiatives.

 

RESPONSIBILITIES:

  • Increase $ contribution to pipeline from Online Advertising for DACH.
  • Working with the Online Marketing Manager to assist with account and campaign structuring, ad text creation and testing, automated and manual bid management, keyword research, conversion tracking and optimisation, performance analysis, landing page analysis and testing.
  • Drive growth in the market in conjunction with budget across all online advertising initiatives.
  • Plan, execute and report on display activity for the DACH market to include - working with agency partners to develop media plans, trafficking and implementation, reporting on findings, working with the creative and country teams on display creative formats and messages and optimising these messages accordingly.
  • Forecast, manage and report on quarterly numbers for clicks, leads, converted leads, pipeline for all online advertising activity.
  • Implement, manage and optimise Social Media advertising campaigns across Linkedin, Facebook, Twitter etc to include - campaign set up, ad text creation and testing, regular reporting. This will also involve working closely with the community manager for the country social pages.
  • Manage PPS activity on ad texts creation and optimisation, keyword research, conversion tracking and optimisation, performance analysis, landing page analysis and testing.
  • Administration to include managing budget setup and approval process in a timely manner.
  • Build on key relationships with online advertising vendors including agency partners.
  • Strong negotiating skills and ability to always focus on driving the best conversions at the best price possible.
  • Keeping on top of market trends and ensuring we are first to market with new online advertising initiatives

     



Experience/Skills required:

  • At least 3 years experience working within online advertising in the areas of PPS, display, mobile or social media, ideally Google Advertising Professional certified.
  • Excellent written and verbal communication skills in English and fluent or native speaker in German.
  • Strong attention to detail and loves working towards clear goals.
  • Loves data, metrics - both analysing and finding ways to improve on your goals.
  • Ability to work under pressure, know your accounts and campaigns inside out in order to provide information in a short period of time.
  • Technically aware & competent, particularly in web technologies.
  • Enthusiastic & flexible working attitude.
  • Ability to work in a team environment.
  • Strong negotiating and relations management skills.
  • Ideally have experience working with bid management tools, Omniture and Doubleclick.
  • Understanding of the German market, search trends, key opportunities etc.

     

Experience/ Skills Desired:

  • Has managed PPS campaigns using bid management tools.
  • Has previous experience using Affiliate System.
  • Developed German language skills are required.
  • Knowledge about gaming industry.

     

WE ARE OFFERING:

  • Attractive salary and stable workplace.
  • Additional social packages (sports activities, language courses).
  • Excellent possibility of gaining new experience and professional development.
  • International work environment.
  • Opportunity of participating in international projects. 
Job details
Education field:
Work experience:
Work experience is required
Language skills:
  • German
  • Very good
Salary range:
Not provided
Date of expiry:

About company

Kinguin is a global shopping platform for digital games with over 3 million satisfied customers! We are one of the largest video game e-commerce destinations worldwide. Our team has over 250 talented individuals from dozens of countries located in offices in the U.S., Poland, Germany and Bulgaria. Kinguin's mission Kinguin’s mission is to provide the possibility to trade video games at a fair… Find out more